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Developing Leaders for Better Sales Performance

Create a unified playbook for the high-performing frontline sales leader.
Call center, training and group of women at computer in discussion at help desk with advice from team leader. Learning, planning and help, black woman mentor coaching staff in customer service agency.

Consumer Internet and Telecom Service Provider

The client is a national provider of internet, television, and mobile services. Their call center sales team had been managed regionally but was recently consolidated into a single national team.

As part of the transition, leadership set out to establish a consistent set of frontline leadership practices and standards to ensure teams could continue to execute effectively.

 

Challenges

  • Not achieving conversion goals
  • Poor attach rates for additional services

Solution: Thrive Sales Leadership Program

  • Customized sales leadership playbook (practices, schedules, skills, tools)
  • Frontline sales leader skills development workshops
  • Hands-on playbook activation (coaching, call calibrations, leadership forums)

Display Results

We tracked results immediately for participating frontline leaders (month-over-month performance)

2%
increase in core coversion rates
4%
increase is attach rates

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