Typically we are working with sales teams that are 25 or more sellers, but have supported teams of 5,000+. We are not as much focused on the size of your sales team as much as your growth goals and opportunity for improvement. One of our most successful engagements ever was with 30 call center agents who sold big-ticket items.
Is InnerView the Right Fit for Your Sales Organization?
Selecting the right sales performance partner is an important decision.
InnerView is a Strong Fit When:
The sections below will help you determine whether InnerView’s experience and approach match the needs of your sales organization.
Your products or services require consultation or explanation before purchase
Your sales results depend on high-quality customer conversations
You have hundreds or thousands of customer interactions per month
Leadership believes execution and sales behavior can drive revenue growth
Industry Experience Across Consultative Consumer Sales
InnerView works across a range of industries where customer decisions depend on consultative sales conversations rather than simple transactions.
- Banking
- Consumer Finance (Credit and loans)
- Energy & Utilities
- Fitness & Wellness
- Home Improvement (Flooring, Windows, etc.)
- Home Security & Automation
- Home Services & Repair
- Internet & Telecommunications
- Luxury Retail (Jewelry)
- Pest Control
- Warranties & Insurance
- Wireless
- There is a human-to-human aspect to the buying process
- The consumer needs some advisory or consultation to make the right purchase
- The salesperson can impact the customer’s buying decision as much as the product or service
- There are a lot of options for the consumer to choose from
- Salespeople need to position value, not just price
While each industry is unique in some ways, our approach works across all these industries because the sales conversations in all of them have many things in common:
Types of Salespeople and Channels We Support
Our model is designed to maximize the effectiveness, and the revenue opportunity from every customer interaction. We support every type of customer interaction these providers offer:
- Contact Center - Inbound Sales, Outbound Sales, Scheduling/Appointment Setting, Customer Service, Chat
- Retail
- Field Sales - Door-to-Door, In-home Consultants
- Service & Support - Installation, Technicians, Delivery
Even if they are not labeled as “salespeople” we design and support experiences that drive company results and customer satisfaction.
Call Centers
In Home/Door-to-Door
Retail
Field Service & Technicians
Sales Models That are Not a Fit
Our model is designed to maximize the effectiveness, and the revenue opportunity from every customer interaction. We support every type of customer interaction these providers offer:
- Consumer Packaged Goods
- E-commerce or Self-service Purchases
Company Size and Sales Team Maturity
InnerView works with organizations of many sizes, but our work delivers the most value when there is a clear opportunity to improve sales team results. Most of our clients have sales growth opportunities measured in millions or tens of millions of dollars.
We typically work with:
- Larger brands in mature industries where growth comes from better execution and gaining market share
- Mid-market companies that have outgrown informal or ad-hoc selling
- Organizations with aggressive growth goals that are hiring and expanding quickly
Our expertise is not a match for:
- A start-up or very early-stage sales team
- Operating in a transaction-only or price-driven sales model
- A B2B-only enterprise sales team
Here’s what you should know about our style:
We Customize to Your Strategy
We build solutions with your team. Our work is designed around your goals, your customers, and your sales environment. We want leaders and salespeople to be confident that the work is created for them, by them.
We Challenge Thinking
We ask salespeople and leaders to try new things. That means getting out of comfort zones and being open to changing habits that could be holding back performance.
We Treat Each Customer Touchpoint as Unique
Selling looks different across channels. Call centers, retail, and in-home sales require different conversations. We design models that match how your teams actually sell, rather than a one-approach-fits-all strategy.
Change Happens in Stages
Lasting change doesn’t happen in a day. We introduce new behaviors gradually through facilitators and coaches, so teams can build confidence and momentum over time.
What is InnerView’s Working Style?
Choosing a consulting partner can feel uncertain. We want you to understand how we work so you can decide if InnerView is the right fit.
When InnerView is Probably Not the Right Fit
If you’re looking for any of the following, there may be providers better suited to your needs:
- E-learning modules
- One-day sales training seminars or workshops
- Product-only training
- Internal communications support
Frequently Asked Questions
What size sales team is needed for your programs to be effective?
Can InnerView support companies with multiple sales channels?
Yes. We ensure all your channels have one language and one approach, but we tailor the process slightly to ensure it matches up with the type of customer conversation.
How do you work with Customer Service teams or technicians if they are not in sales?
While sales might not be the primary objective of these types of service teams, all frontline teams have the opportunity to position new products and services to customers. This is an untapped source of growth for many B2C sales organizations. We have helped billing agents, retention specialists, and installers improve revenue performance while keeping them focused on their primary goal to serve.
How do you work with companies that already have a sales methodology?
If your company’s sales methodology is in place, we would focus on helping you execute it more effectively. This could involve our Thrive Leadership Program (link) or a Sales Alignment Playbook (link), both of which will reinforce your methodology and give your team clear direction on places to improve.
Why does InnerView not work with B2B sales teams?
The sales conversations we know best are high-touch consumer purchases. While B2B is often focused on prospecting and managing complex buying processes, we help B2C companies convert more of the traffic, calls, and leads they are getting into sales.