Internal Brand Podcasts for Businesses

Introducing the Brand InnerActions Podcast

There is much more to a brand than just a series of commercials and digital banner ads. A brand is about the connections between a company and its customers. In this podcast, we’ll look at the moment of truth for brands – the customer conversation. We journey inside the minds of the brand architects to learn how companies are rethinking human-to-human interactions and mobilizing their employees to make sure the brand promise matches the brand experience.

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Protecting Brand Reputation with Travelzoo’s Lisa Oswald

EP. 8
Season 1
  • Date: December 13, 2019
  • Hosts: Jon Gaul
Brand Reputation Podcast Summary The final episode of our inaugural season of the Brand InnerActions podcast will not disappoint.  We are pleased to finish Season 1 with guest Lisa P. Oswald of Travelzoo. Lisa is the Senior Vice President of Global Customer Service, in support of Travelzoo’s members and

How Luke Peters Built a Brand from the Garage Up

EP. 7
Season 1
  • Date: October 30, 2019
  • Hosts: Jon Gaul
Episode Summary On this installment of the Brand InnerActions podcast, Jon sits down with Luke Peters, Founder and CEO of NewAir, a compact appliances brand in North America. NewAir has humble beginnings running a side hustle out of his garage over 15 years ago to building a multi-million dollar

Make Your Brand Fun for Your Internal Teams with Chris Wallace

EP. 6
Season 1
  • Date: August 28, 2019
  • Hosts: Jon Gaul
Episode Summary In our latest episode, Jon sits back down with our President and Co-Founder, Chris Wallace, to see what’s changed since their last conversation. They discuss why a gap still exists between marketing strategy and frontline teams. It is in large part due to the high expectations of

Create Positive Change Internally, with Your Most Critical Audience with Rafael A. Fantauzzi

EP. 5
Season 1
  • Date: June 28, 2019
  • Hosts: Jon Gaul
Episode Summary The following conversation is with a true pioneer, Rafael Fantauzzi, Country Equality, Diversity & Inclusion Officer for IKEA US.  This epidose highlights the important work he and his company are doing to create a fully inclusive work environment, contributing to a positive change in all areas of

Why Brand Message Dilution Hurts in the Experience Economy with Zoe Dowling, Ph.D.

EP. 4
Season 1
  • Date: May 22, 2019
  • Hosts: Jon Gaul
Episode Summary We are excited to be back with a true scholar of innovation, Zoe Dowling, Ph.D. Zoe recently co-authored the research study, Have Your Story Straight? – Why Brand Dilution Hurts in the Experience Economy, with our President, Chris Wallace. The study asked marketing, product and customer experience

The Importance of Getting Your Marketing Message from the C-Suite to the Frontlines with Liz Vanzura

EP. 3
Season 1
  • Date: April 19, 2019
  • Hosts: Jon Gaul
Episode Summary We are excited to be back with another All-Star guest.  Episode 3 features a conversation with Liz Vanzura.   Liz is a passionate and award-winning leader in hospitality and lifestyle marketing and has served in both client-side as well as agency-side C-suite marketing roles.  Her storied career in