Every customer interaction is a reflection of a company’s brand. In a marketplace where companies can’t afford to take a single customer for granted, it’s critical that the story behind the brand is communicated accurately and consistently, in every opportunity. Do agents know what sets the brand they represent apart? Are they confident in telling the story? This four-part webinar series will explore ways to ensure contact centers are acting as marketing ambassadors and delivering the desired customer experience. Watch here
To Build an Experience Chain, Start in Reverse
As originally published on LinkedIn Pulse It is time to replace the value chain with an experience chain. That is
