InnerView will serve as co-host for a Marketing Leadership Series event with the American Marketing Association’s Philadelphia Chapter on November 8, 2018 from 6:00 p.m.-9:00 p.m. The event, entitled “The Customer-Centric Brand: Linking Sound Strategies with Daily Execution to Deliver on Your Brand Promise” will feature InnerView president, Chris Wallace, conducting an interview with accomplished marketer and customer experience expert, David Norton. Mr. Norton is currently the CMO and Chairman of Gale Partners, a digital marketing and analytics agency. Previously, Mr. Norton served as CMO for Caesars/Harrah’s Entertainment where he helped developed some groundbreaking customer experience and data-driven loyalty programs. He also recently released his first book, The High Roller Experience, and all attendees of the November 8 event will receive a copy with their admission.
