It’s not easy to be a “brand” in the flooring industry. The product goes from the manufacturer to the retailers, and somewhere along the way, the brand story gets lost. So how can flooring brands and retailers work together to provide a great customer experience? Read the full article written by our President, Chris Wallace, here.
For Consumer Brands, the Future Arrived in an Instant
Toward the end of last year, we shared an article talking about all the ways your brand would change in
