We’ve talked a lot about the importance of frontline brand confidence and its impact on customer experience. In Chris Wallace‘s latest Forbes Agency Council post he offers marketers a clear path to closing the confidence gap. Hint, share and ask!
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I recently had the opportunity to co-host a session with HR leaders through the Philadelphia SHRM chapter to discuss how
Frontline employees serve as the face of the business, directly interacting with customers and handling essential operations. Their insights are
Effective marketing extends beyond customers—it encompasses anyone that represents the brand – employees, partners or dealers. Engaging and aligning your
