Customer Experience has quickly risen to the top of everyone’s priority list in 2020. In his recent article in NBMDA’s Channel Connection, Chris Wallace shares his thoughts on why distributors need to take an active role in the modern experience and steps they can take to impact the customer journey. Read the full piece here.
Brands that Build Around Advice Will Win
Consumers asked for choice. They wanted options so they could select the products and services that serve their exact needs.