Employees are the representatives of the company brand. They can make or break the success of even the best marketing strategy. Join us and find out why.
In the very first episode of the Internal Marketing Podcast, host, Kerry-Ann Betton Stimpson, flips the marketing conversation (from external to internal) with guest Chris Wallace, InnerView Group Co-founder and President.
They take a deep dive into internal marketing; why companies need it; why they think they’re doing it (but are not doing it correctly); and why even the best marketing strategies won’t be truly successful without it.
Let’s face it, if your employees aren’t engaged in the brand, then why would your customers.
Follow Chris and InnerView Group on LinkedIn and visit InnerView Group’s website at www.innerviewgroup.com.