Chris Wallace Published on

Sep 07, 2019

Making sure a brand story is clearly defined for every employee is no game. At least, it shouldn’t be.

But according to a joint study by InnerView and FocusVision, marketing teams are losing control of their brand messages the minute they start sharing them with other internal teams. That’s a serious problem.

Something has to change. Click here to read the full Business 2 Community article by our President and Co-Founder, Chris Wallace, to learn how.

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